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The Lifestyle Movement

New perspectives open up unexpected opportunities. And as the world’s leading consumer goods trade fair, Ambiente, from 26 to 30 January 2024, reflects the changes in the market and looks towards the future. It shows a unique mix of ideas and products – and provides a major platform for global trends. Out-of-the-ordinary concepts offer inspiration for successful business.

New market, new structure

Only Ambiente offers such a comprehensive overview of the global range of consumer goods. The Dining area at the fair is the number-one showcase for table, kitchen and household products. At the Living area, you will find all the latest styles around interior design, furnishings and decoration. The Giving area presents a diverse array of gifts and personal accessories and now also includes premium stationery and school supplies. The new Working area demonstrates in concrete terms what the working worlds of tomorrow will look like. The Contract Business and HoReCa segments offer intersections with potential for expansion. It also focuses on major current themes such as sustainability, new work, design, lifestyles, future retail and the Digital Expansion of trade. What’s more, it is the ideal forum for forging contacts and finding new business partners.

Ambiente will be held in parallel with Christmasworld and Creativeworld in Frankfurt am Main, thus creating new synergies. This includes, among other things, the expansion and merging of the Global Sourcing section of the three leading trade fairs into a joint offering.

Latest news: Digital Academy

Digital Academy Key Visual

On July 5, 2023, at 10:00 a.m., the second installment of the Digital Academy's online events will kick off with the topic Future Retail - Insights China:

The future of retail using China as an example.

Participate now and be part of it. Participation is free of charge


Ambiente 2024: Be there!

Be there from 26 to 30 January 2024 and benefit from the expertise and vision of the leading international trade fair for consumer goods with the Dining, Living, Giving and the new Working sections.

Ambiente Blog

Putting you in the know – In-depth posts covering the world of consumer goods to keep you up to speed on lifestyles, design, innovations and promising designers.

Persons and a dog in an office

Favourite place: new office

Free time management, early-morning exercise instead of traffic jams and work-life blending instead of burnout: On the one hand, working from home has become very popular for many employees. Companies, on the other, increasingly want their teams back in the office.

Food served on plates

Revival of the rustic

Stoneware, earthenware, terracotta or porcelain with a handmade look: In hospitality, the trend towards more naturalness has also made its way onto the table.

guest room with with wardrobe and mirror

Welcome to the new guest room

“Come and join us!” Traveling is finally fun again and many people are now making up for what they haven’t been able to do for a long time: visit their loved ones far away. For some hosts, however, the overnight visit also presents new challenges.

Designer Ross Lovegrave

Let’s talk about design

Ambiente celebrated its brilliant comeback in 2023. In search of current trends, new design approaches and hidden treasures, we got some help with trend scouting and asked the three renowned designers Ross Lovegrove, Ineke Hans and Mark Braun about their impressions of the fair.