Brabantia, Cor Mulder and KitchenAid were among the eleven companies with a special reason to celebrate at Ambiente 2019.
The world’s leading trade fair for consumer goods in Frankfurt has come to an end after five days, finishing in an excellent mood and with a rise in visitor numbers. 136,000 trade visitors from 166 countries came to Ambiente 2019, ordering the latest products from the entire world for their businesses and obtaining inspiration for their merchandise presentation at the POS as well as new ideas for the digital future.
What could be a better place for discovering the latest trends than the biggest consumer goods event in the world? Kanika Kapoor, singer, Bollywood star and member of the Voice India jury, gained a personal picture of the width and depth of products on offer at the world’s leading consumer goods trade fair in Frankfurt.
The retail sector in the consumer goods industry has been undergoing an enormous transformation for a while now. Increasing digitisation has been changing and shifting order placements towards digital alternatives. Working with nmedia, Messe Frankfurt has therefore started to develop the digital B2B marketplace nextrade for the consumer goods industry. As well as placing orders at the trade fair in the usual way, retailers can use this central platform for the digital ordering of products and product lines 365 days a year.
From Ambiente 2020 onwards, the Dining area will have a dedicated hall level for exhibitors from the hotel, restaurant and catering segment (HoReCa). By giving this segment more space in Hall 6.0, the world’s leading trade fair for consumer goods is underlining its position as an important international HoReCa trading platform for everything that matters in the hospitality industry.
On 11 February Kanika Kapoor will be gaining a first-hand impression of the world’s leading consumer goods trade fair in Frankfurt am Main. By visiting the event, she will bring a celebrity face to Ambiente’s 2019 partner country, India. Covering three areas – Living, Giving and Dining – India will be showcasing itself to an audience from over 160 countries.
The German economy has passed the peak of its economic boom and is beginning to cool down. Retailers have been feeling the pinch for quite a while now and are under enormous pressure to adapt. Digital business models are setting new standards and are causing increasing numbers of retailers to collapse. Messe Frankfurt therefore supports retailers and exhibitors – both through trade fairs such as Ambiente, and also through a new digital marketplace on the web.
This is the eighth time that students from the Fontys University of Applied Science in the Netherlands are in Frankfurt, presenting the latest trends and styles at Ambiente. Running under a new name, Future Thinkers, but following the same proven concept, they are set to provide glimpses of prevailing trends of the coming season.
Increasing numbers of consumers are beginning to feel that it’s not enough for a product to be beautiful and trendy. Ambiente is not only responding to this change in consumer interests with the Ethical Style label. It is also welcoming three powerful initiatives again that promote advocacy for fair trade and sustainability in production and sales.
At the forthcoming Ambiente you will have an opportunity to join design experts Hansjerg Maier-Aichen and Mark Braun on a short trip into the world of innovative contemporary design. As well as focusing on the latest trends, their Designer Tours will also highlight critical issues which are currently under discussion among designers.
The Ambiente 2019 partner country will captivate visitors with its countless facets, traditions, creative visions and talents, as well as with fascinating presentations. Running under the heading “The Future is Handmade”, India’s contribution will put a fourfold focus on handmade textiles, design and craftsmanship.
When hunting for innovative consumer goods, manufacturers and retailers have an important fixture right at the beginning of the trade fair year. Ambiente is both a meeting place and a stage for protagonists in Dining, Living and Giving. Ambiente’s persuasive concept means that, as in previous years, it will be a major platform for high-quality exhibitors, including numerous newcomers.
Ambiente Trends 2019 is one of the highlights at the world's leading consumer goods trade fair. At the forthcoming trade fair from 8 to 12 February 2019, Messe Frankfurt will be using an audio guide for the first time, so that the highly sophisticated trend presentation at Galleria 1 can become an even greater experience for all the senses.
Visitors to Ambiente 2019 will again find a range of outstanding manufacturers in the Ethical Style Guide. In early December the eight members of the expert jury convened in Frankfurt and decided on companies which had earned the label “ethical”, some of them for the first time.
Higher standards in the kitchen and the home are requiring new ideas and smart products. Once again, the next Ambiente will therefore feature a special show, Solutions, which will focus on innovative and creative ways of dealing with everyday issues.
Perfect shapes are the answer. From 8 to 12 February 2019 Talents at Ambiente will be featuring some conspicuously sophisticated messages to counteract global consumerism. In all, Ambiente will be welcoming 36 up-and-coming designers from 18 countries to its successful promotional programme. Under the new structure of the trade show, the Living area for young designers has moved to Hall 8, while Dining Talents remains in Hall 4.0.
From 8 to 12 February the Ambiente Academy will be providing practical information on current market developments and opportunities. Attending this highlight will mean gaining plenty of information and new inspiration. Well-known specialists and industry celebrities will be talking about today’s trends, ideas and practical insights.
As in previous years, Ambiente 2019 is providing a range of services and tips that will make it easier for visitors to prepare and have a great time at the trade show.
As before, Ambiente 2019 will feature experienced exporters presenting table, kitchen and houseware goods in Hall 10. New additions will be levels 2 and 3 in Hall 9, where large-scale buyers can find everything relating to living and giving, as well as Hall 10.2 with its focus on Dining Global Sourcing Premium.
From 8 to 12 February 2019, Ambiente will once again be an important trading platform for companies specialising in the HoReCa (hotel, restaurant and catering) market – a growing segment which is increasing in importance year on year.
For quite a while now customers have been expecting more from shops than the provision and presentation of products. Good customer service requires perfect interaction between analogue and digital. Ambiente, the world's leading trade fair for the consumer goods industry, is holding a special presentation called Point of Experience for the second year running. The show will demonstrate how analogue and digital will eventually be combined in the world of shopping.
The global consumer goods industry will be meeting in Frankfurt am Main from 8 to 12 February 2019. This time the partner country will be the Republic of India. The designer Ayush Kasliwal will be demonstrating the importance of traditional craftsmanship for India today. His designer colleague Sandeep Sangaru will be inviting visitors to a picnic under a canopy of stars.
What will be new, and what will stay the same? The international consumer goods fair Ambiente will be showing the new styles for the coming year from 8 to 12 February 2019. Exquisitely presented trend worlds, expert guided tours and a digital brochure will provide retailers and industry with comprehensive insight into future trends.
With around 4,500 exhibitors participating at Ambiente, visitors from all over the world are guaranteed to find an international range of consumer goods. With so much choice, locating an individual product can be a challenge, so the fair offers a range of navigational tools to help visitors find specific products quickly. The Ethical Style Guide lists manufacturers which produce in accordance with sustainability and fair-trade principles. The Contract Business Guide helps visitors working in the contract business to find the right partners. And the special show “Solutions” speeds up the process of seeking out innovative kitchen and household appliances. Ambiente exhibitors can apply to be included in “Solutions” right now.
“Talents” is a programme organised by Ambiente – the international consumer goods fair – to promote the next generation of outstanding designers. Applications may be submitted until 4 October 2018.
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