Five nationally and internationally renowned architects and planners will participate in the Future of Work Academy and provide inspiring insights into the state of contemporary office planning. They will lecture on forward-looking topics in line with the "Future of Work" and provide suggestions for a contemporary interior design of the workplace.
The programme begins at 2 p.m. with a short welcome by Messe Frankfurt Exhibition GmbH and World-Architects.
The first speaker will be Peter Ippolito from the Ippolito Fleitz Group at 2.15 p.m. with his topic "Decidedly in between". He will show that there are always different answers to the current challenges of the working world. "Not because we cannot decide, but because there are always different answers to the challenges of the working world," is his credo for office planning.
"Welcome Home to Office" is the title of the lecture by Jessica Borchardt of BAID Architekten, who will talk about the challenges and the harmony of office and home office from 3 pm. "We need a mix of office and home office and we have to be able to look forward to it," says Borchardt.
Margit Sichrovsky from LXSY Le Roux Sichrovsky Architects will talk about the topic "Explore the future in action". She is of the opinion that topic-based work and joint knowledge transfer will take up more space in everyday working life. New Work is also an aspect of her talk starting at 15:45. "New Work means a lived experiment that changes today for tomorrow," says Sichrovsky.
Petra Pfeifer and Andreas Moser from MA Architekten will be devoting their lecture "We - I - We" to the topics of individuality, security, flexibility and identification. Starting at 4:30 p.m., they will not only enter into a joint dialogue, but also into a dialogue with the audience, because their opinion is: "There is no universal recipe for 'the workspace'."
The lectures will be broadcast on two channels - in German and in English.
Pre-registration is required and can be made at: ambiente.messefrankfurt.com/future-of-work-academy
Once registered, you will automatically receive the dial-in link before the free event and can then attend all or individual lectures.
The next Ambiente will take place from 3 to 7 February 2023.
Press information and photographic material:
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Leading international trade fair Ambiente
New perspectives open up undiscovered opportunities: As the leading international consumer goods trade fair, Ambiente maps the changes in the market with an eye to the future. For five days, it presents a unique mix of ideas and products - and is the platform for global trends. For Table, Kitchen and Housewares, the fair is the unrivalled No. 1 in the Dining segment. In Living, all styles and market segments can be experienced around the home, furnishing and decorating. Giving presents gifts and personal accessories in all facets and will in future offer high-quality stationery as well as articles relating to school supplies. The new Working section fleshes out the working worlds of tomorrow. With its future-oriented HoReCa and Contract Business segments, Ambiente also has a strong focus on the international contract business. The major themes of sustainability, new work, design, lifestyle, digital expansion of trade, and future retail accompany the event, as do a large number of industry events, young talent programs, trend presentations and awards ceremonies. Due to its unrivaled product range in terms of breadth and depth, it is unique worldwide and offers the best connections for making contacts and finding new business partners.
Home of Consumer Goods - the new one-stop store for the global order season
Under the motto "Home of Consumer Goods", Ambiente, Christmasworld and Creativeworld will be held simultaneously for the first time at one of the world's most modern trade fair centers from February 3-4 to 7, 2023. The newly created combination of three successful leading trade fairs at one location at one time thus combines their strengths and thus offers an unprecedented, simultaneously available, future-oriented product range in quality and quantity. Global business with large volumes is intensified. Messe Frankfurt will continue to offer the largest platform for global sourcing outside China. Frankfurt is thus the center of the global order season, strengthening synergy effects and efficiency for all participants, and is thus the one, comprehensive inspiration, order and networking event for a globalized industry. This is where the newest trends are presented and the global metatrends are experienced and made visible.
Nextrade – the digital marketplace
The digital ordering and data management system for suppliers and retailers in the consumer goods industry extends the trade fair and allows orders to be placed at any time of day or night, 365 days a year. www.nextrade.market
Conzoom Solutions – the platform for retailers
Conzoom Solutions is a knowledge platform that offers the consumer goods industry a wide range of studies, trend presentations, workshops and guidelines for the point of sale. It provides a complete overview of Messe Frankfurt’s international portfolio in the consumer goods sector – bundling a wide range of information for retailers.
Background information on Messe Frankfurt
The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. The Group employs approximately 2,300* people at its headquarters in Frankfurt am Main and in 30 subsidiaries around the world. In 2021, the company had to contend with the challenges posed by the pandemic for the second consecutive year. Annual sales will be approximately €140* million after having been as high as €736 million in 2019 before the pandemic. Even in difficult times caused by the coronavirus pandemic, we are globally networked with our industry sectors. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are expanding our digital expertise with new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com
* Preliminary figures for 2021