More and more consumers want to know about production methods: Are products recyclable? Do they meet social and ethical standards? A growing number of suppliers are responding to this challenge. Ambiente has highlighted this metatrend for years and with its focus on Ethical Style is now the international marketplace for sustainably produced consumer goods.
Moving towards a sustainable future
The Ethical Style guide lists all suppliers exhibiting products at Ambiente that are manufactured according to sustainable environmental standards. It lists the location, segment and product groups, as well as the Ethical Style category which provides information on the sustainability credentials of the product range. The guide will be available to pick up at the fair. Relevant exhibitors can also be found via the online exhibitor search engine and the signage on the stands.
An independent jury of experts checks the applicants and structures the offering clearly in six Ethical Style categories. Each exhibitor can fulfil one or more of these requirements with its products and may therefore be included in more than one of the categories.
Environmentally friendly materials
Products made from environmentally friendly materials such as renewable raw materials with low environmental impact throughout their life cycle or organically certified products.
Efficient, resource-friendly production processes e.g. in the energy, water or waste sectors.
Fair & socially responsible production
Products that are manufactured in social facilities and/or under socially responsible conditions and/or fair trade conditions and that promote social and/or cultural development in the producer countries.
Products whose raw materials are designed for recycling or that are processed into new products from used or no longer usable waste materials.
Products that are handmade and that maintain and promote craft skills.
Products that through their innovative nature (process, material, solution) help to conserve resources, e.g. quantity of raw materials, waste, energy and water.
Christina Bocher, DEKRA Assurance Services GmbH
Kees Bronk, CBI, Center for the Promotion of Imports from developing countries
Rudi Dalvai, WFTO - World Fair Trade Organization
Lutz Dietzold, German Design Council
Gerhard Friesacher, Changemaker AG
Max Gilgenmann, expert in textile sustainability criteria
Sabine Meyer, -side-by-side-, Caritas Wendelstein Werkstätten
Mimi Sewalski, avocadostore.de
The market continues to grow.
Ambiente is the important trade fair for the global range of sustainable products.
Companies setting a sustainable example
How well do business and environmental awareness go together? Examples of successful practice are showcased by eight selected companies that combine entrepreneurial and ecological aspects by producing artisan products, recycled items, traditionally manufactured goods or by working in a socially responsible manner. They show that sustainability is a compelling sales argument.
World Fair Trade Organization
Gifts, fashion items, household goods and more – the World Fair Trade Organization (WFTO) will be at Ambiente, demonstrating its promotion of fair trade through alternative business models. The global community has over 400 members in 70 countries, including artisans, farmers, social projects and innovators.
Foyer Hall 9.1Find out more
Centre for the Promotion of Imports from Developing Countries
The Centre for the Promotion of Imports from Developing Countries (CBI) presens new collections from suppliers from Egypt and Lebanon, as well as decorations, home textiles and fashion accessories from other manufacturers. CBI helps small craft businesses to develop into professional suppliers to the European market.
Hall 9.3 C21More information