Stay up to date!

Don't miss any news anymore. We will inform you automatically about all news and trends regarding Ambiente by newsletter.

Ambiente HoReCa Key Visual

HoReCa – this is the new hospitality

With its Dining area, Ambiente is the global leader in table, kitchen and household products. Furthermore, the trade fair is an important marketplace for HoReCa. After the great success in 2020, the theme will again have its own hall level in 2023, where international exhibitors will present their innovations and the HoReCa Academy will take place.

The no. 1 place for novelties

From innovative gastronomy concepts to fitting out major projects – a wealth of fresh inspiration will be on show in Frankfurt. Discover exciting perspectives, deep insights and an overview of the latest market and design developments.

Ambiente 2020 HoReCa Halle

Would you like to find out more about HoReCa at Ambiente? Our HoReCa flyer gives you the perfect overview of the entire range, innovations, product groups and advantages for you as an exhibitor.


À la carte benefits

HoReCa benefits: The place to be
HoReCa benefits: A wide-ranging offer
HoReCa benefits: Taking a wider view

The HoReCa Hall 11.0

A place for knowledge exchange and business: One of our halls is dedicated to the HoReCa segment and in direct proximity to exhibitors of products for the table. Here, renowned companies as well as young outfitters and manufactories present their ideas. Best prospects: HoReCa will be expanded in 2023 in terms of both space and theme and will be located in Hall 11.0.

The product groups

  • Buffet, presentation and food dispensing
  • Chafing and transport
  • Tabletop
  • Café and Bar
  • Ovenware
  • Disposable and reusable tableware
  • Kitchen and kitchen gadgets
  • Menu, chalkboards and display
  • Kitchen and electrical built-in appliances
  • Pre-cooking and cooking preparation
  • Kitchen equipment
  • Restaurant equipment

Ambiente Dining tour with Pierre Nierhaus

Online Event "HoReCa“

HoReCa Online Event at the studio

You couldn't be there live on 12 October 2022? Here you find the recordings.

Renowned hospitality experts spoke about food trends, the future of alternative food, hospitality and customer loyalty. A wide range of topics related to the hotel industry, restaurants and catering alternated with practical expert tips.

To the recording


Ambiente Podcast: Talk with Dave Turner, Sirkin Randi, Akar Özay and Maham Anjum

In this episode of the Ambiente podcast, Jesper Efferbach talks about the impact of the Covid-19 crisis on hospitality companies. Sirkin Randi of STARR Restaurants VP Creative Services, Akar Özay, Director of Culinary/F&B at Radisson Blu Şişli İstanbul, Maham Anjum of Maham Anjum Design Designer, and Dave Turner of TabletopJournal discuss best-practice examples and also topics such as sustainability and environmental impact.

Ambiente Podcast: Talk with Dave Turner, Marcos Aristizabal and Reha Tavil

In this episode of the Ambiente podcast, Jesper Efferbach talks about the Covid-19 crisis and the consequences for the HoReCa industry. Dave Turner from the TabletopJournal, Marcos Aristizabal, Marketing Director at BPU - Business People Unlimited and Reha Tavil, Sales & Marketing Director for Bonna Premium Porcelain, let us know how they look at the new normal.

Ambiente Podcast: Talk with Colin Reiner and Bastian Becker

Colin Reiner from Trenton International and Bastian Becker from Assheuer + Pott talk about the current situation of the HoReCa industry in times of the New Normal in this episode of the Ambiente Podcast.

The guide to success

HoReCa Guide

Even before the event, trade visitors interested in hospitality or Contract Business solutions can use the online exhibitor search engine to find specific HoReCa providers. The stands are also marked accordingly.


Juliane Rück

Sales Manager: HoReCa, Hall 11.0

Juliane Rück