Scrub Daddy Europe B.V.

Adresse
Scrub Daddy Europe B.V.
Joop Geesinkweg 701 Rembrandt ka
1114 AB Amsterdam-Duivendrecht
Netherlands
Telefon+31 20 225 5266
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Scrub Daddy is a leading Manufacturer of Innovative Cleaning Products.
The Scrub Daddy story...
Aaron Krause was 37 years old and running an international manufacturing company. An average workday meant tending to paperwork in the front office while also repairing machinery in the back. Dirty hands were a constant annoyance, so became the only product available to clean them with (a slurry of rocks and lotion known as GOJO). Using his 14 years of experience making urethane foam buffing pads, Aaron embarked on a mission to invent a more comfortable way to clean his hands.
A highly engineered polymer foam proved to be the perfect solution. In fact it worked so well Aaron knew he couldn’t keep it all to himself. He patented the design which was round in shape, grooved on one side, and featured two holes punched out of its center. He began marketing the hand scrubber to body shops where he was met with overwhelming opposition. They felt the product was nonessential and overly priced. Without the support of his target market Aaron had no choice but to surrender the idea, tossing the yellow foam into a box and writing the letters S-C-R-A-P across its side.
Aaron starting using a traditional dual-sided sponge to clean some garden furniture, but it immediately scratched the paint. He decided to try the old hand scrubbing foam which had been stored away. It worked shockingly well and didn’t scratch! As he continued cleaning, Aaron noticed the cold air temperature was causing the foam’s texture to change, becoming firmer. The more rigid consistency delivered an extra oomph of scrubbing power. Each time he then dunked the foam back into the soapy water, it softened and conformed more easily. After the furniture was clean he brought the scrubber in to the kitchen sink. With little effort and some running water, the mucky scrubber looked practically unused sparking its next test subject, the dishes. It was a match made in heaven. A smiling mouth was added to better clean utensils opening the door for another patent.
Despite having some sales, the smiling scrubber tool still wasn’t able to secure presence in any major retail store. One night while watching ABC’s Shark Tank, Aaron realised partnering with one of the “Sharks” could be the key to opening those retail doors. Backed with newfound TV confidence, he applied to the show. On October 25th of that year, Scrub Daddy premiered on season four, episode seven of the show. Aaron’s infomercial-like presentation grabbed the attention of celebrity “Shark” and prolific inventor, Lori Greiner, who secured the winning deal.
More products (screen cleaners, sponge Caddies, seasonal colors!) and presence in every major US retailer (plus several internationally!) meant it was again necessary to expand headquarters. To do so, they purchased the adjacent building which in turn doubled their footprint to 80,000 sq. feet. To compare, the company first operated within 5,000 sq. ft.
Evo Lifestyle Products launched Scrub Daddy in 2017 and are the sole distributor in the UK. In just a few years, our dedicated team has taken it from an unknown but unique cleaning sponge to become a staple cleaning product in homes across the country. Scrub Daddy is now become the number 3 Sponge/Scour brand in the UK, rising above some of the most recognised brands. Scrub Daddy has grown a massive 167% in the past year! With multiple product launches already this year, there’s no sign of Scrub Daddy slowing down! Assisted by our brand partners, the brand continues to take the social world by storm with continued viral hits across all platforms. Scrub Daddy has revolutionised the household cleaning category, bringing unique capabilities and a sense of fun to what were once routine chores.
Europe expansion
Available for the first time in Europe from QVC Germany in October 2015, followed by numerous drugstore chains that have since had various of our products in their range.
Since then, Scrub Daddy is present in over 10 European countries including Finland, Sweden, Iceland, Austria, Poland, Czech Republic, Hungary, Belgium, The Netherlands, Denmark, Greece and Malta.
Scrub Daddy developed working relationships with some on the top social influencers in the UK and Europe. One of the most popular ‘cleanspirers’ is Auri Katariina. Auri cleans filthy houses all over the globe for free! Scrub Daddy partnered with Auri in 2021 after we noticed her using some of our products including our PowerPaste.
Unsere Produktgruppen
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Keywords
- cleaning
- sponge
- scour
- cleaning sponge
- household
Unsere Produkte

Dish Daddy Dish wand
- FlexTexture scrub head
- Detachable bowl head with Velcro
- Built-in scraper
- Easy to grip handle
- Visible liquid level
- Flat floor
- Drip stand to drain the water
Washing up just got a whole lot easier! It's like you've never seen it before with the Scrub Daddy Soap Dispenser Dishwasher!
Similar to the Scrub Daddy sponges, the FlexTexture foam head is soft in warm water and firm in cold water for more cleaning power. Unlike traditional dishwashing sponges, the Dish Daddy reduces product waste with a double-seal design that prevents leakage.
The velcro backing of the scrub head contains no plastic waste! Peel to remove and simply press to attach. The white connector is not disposable.

Scrub Daddy Original
Scrub Daddy Original is a cleaning sponge made from FlexTexture, an exclusive material that changes texture based on your water temperature. Scrub Daddy stays firm in cold water for tough scrubbing and becomes soft in warm water for light cleaning.
Scrub Daddy Original Features
- He rinses free of debris, resists odours, and cleans well with water alone
- His eyes hold onto your fingers and mouth cleans both sides of utensils
- Top rack dishwasher safe
- Scratch free on over 20 surfaces*
- Changes texture in different water temperature
Scrub Daddy is a man of many talents and being scratch-resistant is one of them. We’ve put Scrub Daddy through independent lab tests and extensive reviews to prove the scratch-resistant of Scrub Daddy’s exclusive FlexTexture.
*Independent lab tests show FlexTexture is safe on the following surfaces: Acrylic, Aluminum, Car Exterior paint, Seasoned Cast Iron, Ceramic, Chrome, Copper, Crystal, Enamel, Fiberglass, Glass, Granite, Leather, Limestone, Marble, Non-stick Coatings, Oil Rubbed Bronze, Brass, Porcelain, Soapstone, Stainless Steel, Travertine, Vinyl, Wood, Quartz. If you have any concerns test in a small and inconspicuous area first.
HOW TO CLEAN | To sanitise Scrub Daddy place the sponge on the top rack of your dishwasher or dampen and microwave for 1 minute.
The Scrub Daddy shot to fame in the UK when everyone’s favourite cleaning influencer Mrs Hinch raved about them and their versatility.
This unique scrubber is effective with just water, so you can skip the harsh chemicals, reducing the amount of strong chemicals used in your home. Plus, he is lab tested to not hold odours for up to 8 weeks! Although he feels rough to the touch (especially when cold) he won’t scratch making him endlessly useful.

Scrub Mommy Pink
Scrub Mommy Pink is a cleaning sponge made from FlexTexture and ResoFoam. An exclusive material that changes texture based on your water temperature. Firm in cold water for tough scrubbing, soft in warm water for light cleaning.
Scrub Mommy Pink Features
- Scrub Mommy combines smile face ergonomics and a dual-sided design
- FlexTexture side changes texture based on your water temperature
- Firm in cold water for tough scrubbing, soft in warm water for light cleaning
- Soft ResoFoam side is 6x more absorbent than the leading brand
- Suds-generating properties mean you can achieve a rich lather with little soap
- Her eyes hold onto your fingers and her mouth cleans both sides of utensils
- She rinses free of debris resists odours and cleans well with water alone
- Scratch free on over 20 surfaces*
HOW TO CLEAN | To sanitise Scrub Mommy place the sponge on the top rack of your dishwasher or dampen and microwave for 1 minute.
The Scrub Daddy and his Mommy counterpart, shot to fame in the UK when everyone’s favourite cleaning influencer Mrs Hinch raved about them and their versatility! We are now proud brand partners with Mrs Hinch.
This unique scrubber is effective with just water, so you can skip the harsh chemicals, reducing the amount of strong chemicals used in your home. Plus, she is lab tested to not hold odours for up to 8 weeks! Although she feels rough to the touch (especially when cold) she won’t scratch making her endlessly useful.

Scrub Daddy Damp Duster
The Damp Duster collects and traps dust in one quick wipe! Under running water it rinses clean so you can use it time and time again. Perfect for blinds, vents, baseboard, railings, mirrors and more! Product arrives pre-moistened in packaging. Dampen with water before each use to soften foam.
The Damp Duster makes it simple to wipe away dust and debris with the rippled sponge holding dust to it when you wipe, rather than letting the dust fly away in the breeze. You can wash the sponge after every use and use it time and time again, and you can use it anywhere in the home – from your windows to your fences. It is now available in FOUR colours, yellow, silver, pink and blur.
Benefits include:
- Great for allergy sufferers as it removes all dust, pollen, pet hair, and more
- Affordable, reusable and conveniently sized
- Easy to clean – simply wash the sponge with water to remove dust and grime
- Perfect for use on blinds, vents, baseboard, railings, mirrors and more
- Requires no, or minimal, chemicals for a quality clean

Scrub Daddy PowerPaste
The Scrub Daddy Power Paste naturally abrasive paste is non-toxic and biodegradable and can be used all over the home. You will also receive a brand new Dye Free Scrub Mommy made with no added colourants but with all the same features you love about Scrub Mommy.
It’s a powerful natural paste for cleaning, with an exclusive dye-free Scrub Mommy! Just dampen the sponge and swirl on the paste to produce a cleaning foam.
How To Use Scrub Daddy Power Paste:
1. Dampen Scrub Mommy, rub on the paste and squeeze until you see ample suds
2. Scrub soiled areas vigorously and then wipe away residue
3. Rinse Scrub Mommy and squeeze dry
Power Paste is a mildly abrasive cleaner, test on a small area first.
- Lemon-scented for extra freshness
- Made from natural materials, it’s biodegradable and non-toxic
- Safe to use on ovens, grills, chrome, pots and pans and more